Describe how social listening is being effectively used by an organization. M6 Discussion

Describe how social listening is being effectively used by an organization.

Please see the attchment and the Links to an external site.
Tuten, T. L., & Solomon, M. R. (2018).
Chapter 9
McDonald’s hopes new social media question-and-answer will modify food image
Links to an external site.
Passikoff, R. (2014, October 14). McDonald’s hopes new social media question-and-answer will modify food image. Forbes. https://www.forbes.com/sites/robertpassikoff/2014/10/14/mcdonalds-hopes-new-social-media-qa-will-modify-food-image/#70bf235f3f6d

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