Using the Appreciative Inquiry to write up Mission, Vision, and Value Statements for a company

Read:

  • Central Intelligence Agency. (n.d.) About CIA – Mission and values. https://www.cia.gov/about/mission-vision/
  • DeCarlo, S. (2010, April 21). The World’s leading companies. Forbes. https://www.forbes.com/2010/04/20/global-2000-leading-world-business-global-2000-10-intro.html#22d4306d512b
  • Guillot, W.M (2005). Strategic leadership defining the challenge. Air Power, 2(1), pg. 113-128.
  • Horwitch, M. and Callahan, M. (2016) How leaders inspire cracking the code. Bain and Company. Retrieved from http://www.bain.com/publications/articles/how-leaders-inspire-cracking-the-code.aspx  
  • N.A. (2012). JISC. Defining and articulating your vision, mission, and values. Retrieved from https://www.jisc.ac.uk/guides/vision-mission-and-values
  • Chapter 21 of the Book (Machiavelli, N., & Wootton, D. (1995). The Prince. Indianapolis: Hackett Pub. Co. Available through the Gutenberg Project: http://www.gutenberg.org/files/1232/1232-h/1232-h.htm)
  • Parts 1 and 2 of the Book (Paine, N. & Masie, N. (Eds.) (2010). Learning Perspectives. Licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Unported License.)
  • Simons, R. (2010). Seven strategic questions: a simple approach for better execution. Harvard Business School. https://hbswk.hbs.edu/item/seven-strategy-questions-a-simple-approach-for-better-execution 
For ESSAY:
  • Appreciative Inquiry is a four-step process conducted in the present of envisioning the future that fosters improved performance and positive relationships. This process is based on positive memory from the past:
    • (1) DISCOVER Recall a moment in your life when you felt the happiest, the most successful and the most fulfilled. Picture it. Describe it—what was it, what were the surroundings, who were the witnesses to your moment of glory? What was the weather? Where were you? What did you do to get yourself to this moment? How did you feel? What conditions were present? Why did you feel so happy, successful and fulfilled? What worked well for you then? Who was there and to whom was it that you could not wait to describe this achievement/experience?
    • (2) DREAM: Answer the following questions: What would you want to happen in the future so that your feelings of fulfillment, success, and happiness could be repeated but with a fresh, future outcome? What is your professional dream? What would you want to achieve?
    • (3) DESIGN: What specific planning and prioritizing do you need to do to get to your dream? Make a detailed list.
    • (4) DELIVER: What steps (tactics) you would need to take to ensure the implementation (execution) of your proposed design? List all the major steps for each and every item from your list composed in step three of this Appreciate Inquiry process (DESIGN).
  • You have used the process of Appreciative Inquiry to formulate your personal mission, vision, and values statements. Appreciative Inquiry is usually employed for organizations, and you will be bringing it into practice now in this written assignment.
  • Imagine you are a strategic leader who has to develop a mission, vision, and values statement for a NEW (imaginary) company. 
    • You will have to decide on a product or service that this new company would like to offer and clearly state it in your essay.
    • The three statements for the company must be new and original, and NOT a copy of your personal statements.
  •  DETAILED INSTRUCTIONS FOR YOUR WORK PLAN:
    • (1) Revisit your personal mission, vision, and values statement that you wrote for the discussion forum assignment. 
      • Re-read the Appreciative Inquiry process as explained in the discussion forum assignment, but you now have to read it through the eyes of a strategic leader who has to create a mission, vision, and values statement for an imaginary company.
    • (2) You have to decide on a product/service you would like to provide. 
      • State it at the beginning of your essay.  
    • (3) Go through the Appreciative Inquiry process 
      • Write up the mission, vision, and values statement for this new company. 
***Note: Be sure to use in-text citations and provide references for your sources, including textbooks. 

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