Integrated Marketing Communications, public relations. Strategic decision-planning areas a sales manager

  • Discuss what integrated marketing communications are. Then explain how public relations help in creating an integrated marketing communications system. In what ways does the company you selected for your Marketing Research App use IMC?
Next
  • When it comes to personal selling, what are some strategic decision-planning areas a sales manager should consider when establishing a sales team? Please explain each area, and then explain how they can have an impact on either the success or failure of a business.

In order to receive full credit, please be sure to use a minimum of Two In-Text Citations and Work References to support your opinions and facts for Both Sets of Essay Questions. Overall, A total of 3-4 APA Formatted Citations and References are required to receive full credit. (three sources must be from a credible resource other than the textbook. Online and published resources from scholars, Practitioners, Journalists, etc…, are valid and acceptable sources. Wikipedia, online Dictionaries  & Typical Blogs are not acceptable sources).Any evidence of Plagiarism (Copying Classmates’ postings, copying sentences, and paragraphs, overly using or improperly using Quotes, and/or citing quotes… from online or hardcopy sources) will result in you receiving a zero (0) for the assignment, and possibly receiving a failing grade for the course.
Any Work/submission that reflects more than 10% (i.e. less than 90% of originality) will result in a loss of points and/or be deemed as plagiarism.

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