The influence of social and traditional media on body image as perceived by early middle-aged (35–44) men living in Southern California who consume traditional and social media
QUALITATIVE DESCRIPTIVE STUDY
Chapter 3: Methodology
Introduction
Purpose of the Study
Phenomenon and Research Questions
Rationale for a Qualitative Methodology
Rationale for Research Design
Population and Sample Selection
Study Sample and Sampling Strategy
Recruiting Plan and Site Authorization
Sources of Data
Research Data
Additional Data
Trustworthiness
Credibility
Transferability
Confirmability
Data Storage and Protection
Data Analysis Procedures
Ethical Considerations
Assumptions and Delimitations
Assumptions
Delimitations
Summary
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