The professor asked us to do a Seminar Paper:-
We choose the following topic:
Title: Framing – The Influence of Framing on Consumers’ Willingness to Purchase Cultured Meat
Subtitle: Gain and Loss Framing in the Context of Environmental and Health Benefits of Cultured Meat
Research question:
To what extent does the application of gain and loss framing, in the context of the environmental and health benefits of cultured meat compared to the counter-effects of consuming conventional meat, influence consumers’ willingness to purchase?
To what extent does the application of gain and loss framing, in the context of the environmental and health benefits of cultured meat compared to the counter-effects of consuming conventional meat, influence consumers’ willingness to purchase?
Motivation :
This research aims to explore consumers’ willingness to pay for cultured meat and the effect of information framing, providing insights for effective communication and marketing strategies of cultured meat.
This research aims to explore consumers’ willingness to pay for cultured meat and the effect of information framing, providing insights for effective communication and marketing strategies of cultured meat.
I want you to write a part of the seminar paper for me: We made a presentation today and I will send it to you. I will also send you the literature reviews we used and you can add to it.
You will see the details of the paper in the attached file:
Note/ Do not use AI and prohibit any Plagiarism