the structure of my essay:
Summary – (A paragraph/a quarter-third of a page): Abstracts of the work: central idea – central theory, the research problem – what is missing so far, central question/hypothesis, methodology, expected results (what will the mediation/conditioning add)
Background/ theoretical introduction – (2 pages): The introductory chapter should discuss the relevant literature, but in no way should a detailed and complete historical overview of the field be presented. Although the contribution of others to the researched subject must be acknowledged, in the writing reference is made only to previous studies that are directly relevant to the specific problem being researched. An introduction of general or marginal relevance should be avoided. When reviewing previous works, the main findings should be presented, in a vigorous brevity, and a detailed description of the research procedure should be avoided.
This section includes the hypotheses of the research questions which can be “interwoven” within the introduction or incorporated in a separate section at the end of the introduction.
Overall, the introduction leads the reader from a broad problem to a schematic description of a specific study and the transition from general to specific should be reflected throughout.
Methodology – (2 pages): The methodology chapter must include three main parts identified by sub-headings: Participants (Participants) or the sample of respondents, measures (how all the variables were measured), and the statistical procedure (Procedure). See examples in the presentation.
Expected findings – (1 page): Verbal report on expected results of the study. What are your expectations, what might the intermediary variable or gift add.
The End Summary – (1 page): “Confrontation” of the (expected) research results with the reviewed literature. what is the meaning? What is expected to be the contribution, are the results expected to challenge the previous literature or strengthen it.
bibliography – apa citations.
My work:
we will delve into the question: “How is trust in the media related to avoiding the traditional (mainstream) media, with a specific focus on the moderating role of media literacy?”
In our modern information-rich society, where news and entertainment flood our daily lives, it has become increasingly important to understand the complex dynamics at play between these three factors.
Mainstream media consumption:
Consuming mainstream media, which includes consuming news, TV shows, online content and social media, has become an integral part of our routine.
The content we consume affects our beliefs, shapes our attitudes, and even affects our decision-making processes.
It has the power to sway public opinion, shape social perceptions, and fuel public discourse. Therefore, understanding how trust in the mainstream media interacts with media consumption is essential.
Trust in the media:
Trust in the mainstream media once considered a cornerstone of reliable information, has faced challenges in recent times.
The rise of alternative news sources, along with the spread of misinformation and disinformation, has led to skepticism and questioning of traditional media outlets.
People now navigate a diverse media landscape, where multiple sources compete for their attention, making it essential to decipher the impact of trust on media consumption patterns.
Media literacy as a moderator:
Within this complex communication and media system, media literacy appears as a key component in navigating and making sense of the information presented to us.
Communication literacy includes the ability to critically evaluate, analyze and interpret communication messages. It empowers people to distinguish between fact and fiction, identify biases and become informed consumers of media content.
Understanding the role of media literacy as a potential moderator, in the relationship between trust in the media and media consumption, can shed light on how people process and interpret messages from the media.
Hypotheses:
Media literacy weakens the relationship between trust in traditional media and media consumption for people who initially do not believe in media. Individuals with higher levels of media literacy may be more selective in their media consumption, regardless of their level of trust in the mainstream media. Media literacy acts as a buffer, reducing the effect of trust on overall media consumption.
methodology:
For the seminar, I will use the NEPOCS questionnaire which is actually an acronym for “Network of European Political Communication Researchers”.
They surveyed university students in Amsterdam and asked them a wide range of questions about the relationship between media use, political information, public opinion, and voting behavior in the UK. From the questions asked, I collected the most related to my research and will analyze their answers in the survey to try to answer my research question.
Questions in the context of consumption/avoidance of communication: questions B11 – B21
Questions in the context of trust in the media: questions D27 – D35
Questions in the context of media literacy: questions E36 – E41
The research is based on correlational research!
The limitations of this kind of correlational research:
First, the cross-sectional design only allows the examination of correlation and trends based on the pre-prepared responses in this correlational study, and causation cannot be inferred as with experimental manipulations.
Second, the use of an existing questionnaire limits the ability to tailor the questions exactly to the research objectives.
Third, the reliance on self-report measures may introduce biases, such as social desirability.
It is impossible to blame the bad game on Israel alone
in summary:
In this work, we talked about the connections between media consumption, trust in the mainstream media, and media literacy. By delving into these dynamics, we can gain important insights that contribute to an informed, engaged society and higher critical thinking. Many studies show the connection between the consumption of the media and news, to the increase in political involvement, therefore checking the decrease in the consumption of viewers is an important measure.
In this research, I will expect to reveal significant findings that will improve the understanding of the decline in traditional media consumption in these times.
Many studies blame social media for moderating the decline in media consumption. However, in this study, I chose to investigate the relationship between trust and media consumption from the perspective of understanding the media landscape so that it could contribute to strengthening trust and increasing the consumption of traditional media more than before. If we manage to understand what works on the increase in media consumption for future studies, we can also see an increase in political involvement in the future