You are tasked with creating a research plan for a new product. Your company does not know if this is a product that consumers will favor so your market research is from ground zero.

You are tasked with creating a research plan for a new product. Your company does not know if this is a product that consumers will favor so your market research is from ground zero.

1. Select a product to discuss.

2. Describe the process you would use to conduct marketing research on this product.

Please make sure to use the 6 step marketing research process

Please include site links for the references used

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