Repackaging a Global Brand-A Case Study Analyzing the Capital Expenditure Decision

  1. Please read the case “Repackaging a Global Brand” case: attached
  2. To assist you, additional guidance (PowerPoint presentation) is provided: Repackaging a Global Brand Case – attached
  3. In preparing your response to the case, follow the instructions provided within the case, and follow the format of the template provided to prepare your responses.
  4. Complete your calculations in Excel and embed into your written analysis.

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