Consumer Behaviour- Smart Bike Helmet analysis

Learning Goal: I’m working on a marketing writing question and need the explanation and answer to help me learn.

The product you need to analyze is Smart Bike Helmet (A smart bike helmet that monitors users’ heart rate, speed, and distance travelled, and provides turn-by-turn navigation via a built-in display.)

You need to describe it, as basic features, price, where sold, and what kind of customers are purchasing it.

Consider a product extension of the original one, that normally should contain extended features or functionalities of the base one. (As example, if you are choosing a set of play cards as your product, perhaps your product extension will be waterproof play cards that the pool could use.)

You need to focus on the following to make a paragraph:

Ch. 4 – asses what motivates your customers for purchasing and what affects them in the act of purchasing of this product

o Reach out to a small group of people (could be your colleagues in the class, other colleagues, co-workers, family members or friends) and ask them a 10 questions questionnaire as applicable to your product.

â–ª 5 questions with topics for Ch.3

â–ª 5 questions with topics from Ch.4, as applicable to your product which is Smart Bike Helmet.

â–ª Each question should also contain a sub-question about considering for purchase a product extension like the one that you already choose.

(Chapter 3&4 you can check from the files I upload! You need to show the 10 questions and make a list to show which is from chapter 3 and which is from chapter 4!)

o Contrast the results from your questionnaire: how the people that you asked these questions answered, compared with how you have envisioned this product and its extension.

In-text citaion and reduce the similarity are important!

Are you struggling with your paper? Let us handle it - WE ARE EXPERTS!

Whatever paper you need - we will help you write it

Get started

Starts at $9 /page

How our paper writing service works

It's very simple!

  • Fill out the order form

    Complete the order form by providing as much information as possible, and then click the submit button.

  • Choose writer

    Select your preferred writer for the project, or let us assign the best writer for you.

  • Add funds

    Allocate funds to your wallet. You can release these funds to the writer incrementally, after each section is completed and meets your expected quality.

  • Ready

    Download the finished work. Review the paper and request free edits if needed. Optionally, rate the writer and leave a review.