Competencies In this project, you will demonstrate your mastery of the following competencies: Manage elements of a sustainable global brand Propose a method to market Design a marketing strategy Scenario You are the regional marketing director of a theme park in the southeastern United States that is part of a global brand. The chief marketing […]
Discipline: Marketing
Choose a product in the healthcare industry and explain how it might be repositioned.Choose a product in the healthcare industry and explain how it might be repositioned.
Choose a product with which you are familiar, preferably one in your industry, and explain how it might be repositioned. Indicate its current position in the market, a desired position, and how you would manage the repositioning effort. Explain the reason for positioning and repositioning products. Cite and summarize a scholarly article pertaining to marketing […]
1. After reviewing chapters 12 and 13 of the Kotler and Keller text, and using specific information derived from the text, provide a brief comment about each of the following1. After reviewing chapters 12 and 13 of the Kotler and Keller text, and using specific information derived from the text, provide a brief comment about each of the following
1. After reviewing chapters 12 and 13 of the Kotler and Keller text, and using specific information derived from the text, provide a brief comment about each of the following: a. The benefit to an organization about linking the target market to the design of the supply chain to form a value chain. Include an […]
Marketing thesis “what marketing strategy could LG use to increase sales by 10% in the Dutch refrigerator market by end of 2024?”Marketing thesis “what marketing strategy could LG use to increase sales by 10% in the Dutch refrigerator market by end of 2024?”
The thesis consists of 6 chapters in total. 1. Introduction 2. Theoretical framework 3. Research Methodology 4. X Results 5. Conclusions 6. Recommendations I currently wrote first 3 chapters which is Research plan. However, the quality is very low and the storyline is not clear. I have comments from my advisor on my document you […]
The investigation of Influencer marketing on Tiktok: Perceptions, Purchase intentions and decision-making factors regarding cosmetics products among Young Asian Female Users in the UK.The investigation of Influencer marketing on Tiktok: Perceptions, Purchase intentions and decision-making factors regarding cosmetics products among Young Asian Female Users in the UK.
Section 1: Introduction: (approx. 1000 words) – Background information – Research focus & problem – Research question (How do perceptions of influencer marketing on TikTok vary among young Asian female users in the UK? – Research aims and objectives. – […]
How do perceptions of influencer marketing on TikTok vary among young Asian female users in the UK?How do perceptions of influencer marketing on TikTok vary among young Asian female users in the UK?
Section 1: Introduction: (approx. 1000 words) – Background information – Research focus & problem – Research questions – Research aims and objectives. – Briefly outline the section structure of the study Section 2: Literature review: (approx. 2000-3000 words) […]
Thesis “What marketing strategy could LG use to increase sales by 10 % in the Dutch refrigerator market by end of 2024?”Thesis “What marketing strategy could LG use to increase sales by 10 % in the Dutch refrigerator market by end of 2024?”
This is a thesis about product refrigerator from LG electronics how to increase sales. I wrote the first 3 chapters which is research plan, but needs to be edited. I recieved comment from advisor you can have a look. The thesis consists 6chapters in total 18000 words. I attached the guideline of the thesis and […]
Social media is a constantly changing landscape. Students will review a current news article in an effort to stay up to date on current news relating to the subject.Social media is a constantly changing landscape. Students will review a current news article in an effort to stay up to date on current news relating to the subject.
Social media is a constantly changing landscape. Students will review a current news article in an effort to stay up to date on current news relating to the subject. Students should choose a current (published within the last 30 days) article that is relevant to class discussion. Students can elect to report on different related […]
How instagram influence the real estate market in cyprus towards foreign investors.`How instagram influence the real estate market in cyprus towards foreign investors.`
. In the literature review the hypotheses are also mentioned. Also following the feedback from the professor so far is to consolidate the literature review so that it comes to the hypotheses, as well as to mention more details such as for example credibility in the companies Moreover, he has advised me to send the questionnaire […]
VISUAL case study on a business that executed a successful digital marketing campaignVISUAL case study on a business that executed a successful digital marketing campaign
Each student will create a two-page VISUAL case study on a business that executed a successful digital marketing campaign that used at least no less than three of the channels discussed in class Intro (1) – basic details of the brand What – (5 points) was the goal of the campaign Execution – (5) breaks […]