Please read the HBR Article: “The Elusive Green Consumer” and complete the following (attached): a) Using evidence from the article and the chapter readings, develop a three-page (double-spaced, 12-point Time Roman) essay on how each of the consumer behavior influences (internal, external, situational) has the potential to affect consumer decisions for green products or response […]
Discipline: Marketing
Students will select a small company or non-profit and develop a marketing plan following the guidelines in the courseStudents will select a small company or non-profit and develop a marketing plan following the guidelines in the course
Students will select a small company or non-profit and develop a marketing plan following the guidelines in the course preparing an executive summary, situational analysis, SWOT Analysis, marketing goals and objectives, marketing strategy, marketing implementation, evaluation, and control. The project should be a minimum of 10 pages (which does not include the cover page, table […]
Create a differentiation strategy for a product in order to create maximum competitive advantage.Create a differentiation strategy for a product in order to create maximum competitive advantage.
Select a product that you use regularly or have used in the past. Assume that you are the product manager for the company that creates it. Your company has just hired a new marketing director and wants you to provide a short synopsis of the product and the ways your product differs from competing products […]
Please read the New York Times article on Shein’s recent marketing campaign using social media influencers, (attached below) and answer the questionsPlease read the New York Times article on Shein’s recent marketing campaign using social media influencers, (attached below) and answer the questions
INSTRUCTIONS Please read the New York Times article on Shein’s recent marketing campaign using social media influencer, and answer the following questions: Please discuss why Shein is recently facing backlash for influencer marketing, and how the recent campaign is different from the ones in the past? Can you describe another brand that has faced similar […]
Decide on communications and distribution channels to improve customer product value.Decide on communications and distribution channels to improve customer product value.
Pizza in a Cone* In 2020, Toni of Toni’s Pizza* launched a new concept of eating pizza — pizza in a cone! Instead of eating pizza in its traditional form, the pizza dough is eaten like an ice cream cone. The cones are made through a patented device created by Toni. This technique allows consumers […]
investigating the impact of social media marketing on consumer buying behavior in the UK fashion industryinvestigating the impact of social media marketing on consumer buying behavior in the UK fashion industry
The objective of this research project is to examine the influence of social media advertising on consumer purchasing patterns in the British fashion sector. Social media platforms have emerged as influential promotional instruments for businesses, especially in the realm of fashion. Comprehending the impact of social media advertising on consumer behavior is vital for fashion […]
AI in Customer Experience: “AI-Powered Customer Experience Strategy for a Consumer Goods Company”AI in Customer Experience: “AI-Powered Customer Experience Strategy for a Consumer Goods Company”
Individual assignment. This is an essay assignment, based on the required topic areas described below. While there is no specific word count, please focus on clarity and specifics. Quantity of words does not equal quality of answer. If a word count is necessary, no Assignment Component section should exceed 300 words. AI-powered solutions like ChatGPT […]
MBA Strategic Marketing Assignment: “Conducting a Strategic Marketing Analysis to optimize growth opportunities”MBA Strategic Marketing Assignment: “Conducting a Strategic Marketing Analysis to optimize growth opportunities”
Hello, I am requesting a rewrite of my current draft for an MBA-level strategic marketing assignment. Below, I have attached my current draft, which received negative feedback from the instructor because it lacks proper citations and references to the source material. I am requesting a rewritten essay using the included information in the draft below […]
Coursework: Reviewing relevant determinants of impulse purchase that are proposed in the Meta-analytic framework developed by Iyer et al.Coursework: Reviewing relevant determinants of impulse purchase that are proposed in the Meta-analytic framework developed by Iyer et al.
2500 words APA7 MIN 15 ACADEMIC REFERENCES
Why is it important for marketers to pay close attention to the macroenvironment?Why is it important for marketers to pay close attention to the macroenvironment?
Why is it important for marketers to pay close attention to the macroenvironment? Identify one technological OR natural environmental trend that has had an impact on marketing in recent years. What future trends do you envisage? Post should be a minimum of 300 words and should be supported by external references Use reliable sources—not blogs, […]