After reading the two articles, Marketing Misconceptions and What marketing in the 21st century means, in the Module 1: Lecture Materials & Resources, write a detailed summary on current marketing developments in various industries.

  • The paper is to be clear and concise and students will lose points for improper grammar, punctuation, and misspelling. 
  • The paper is to be 320 words in length, current APA style, excluding the title, abstract and references page.
  • Incorporate a minimum of 2 current references (published within the last five years) scholarly journal articles or primary legal sources (statutes, court opinions) within your work.

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