Analyzing business environment of amazon ecommerce in Vietnam (gov size, open market)

A sample of the assignment and a template is in the dropbox for you to follow. 


The two sources you should use are the Heritage Foundation to define categories and subcategories, and the Index of Economic Freedom to compare Vietnam to the World Average.

*
Remember: You are not a policy maker but a businessperson who should survive
under a given foreign business environment. 


It is not your job to suggest the
local government should do. Just try to find the implications from the
comparison of scores.

 

* Direction 1: Please make sure the following issues are
clearly addressed!

1.
Describe the definition of Government Size and its components (i.e.,
subcategories)

            1) Describe the definition or
measurement of Tax Burden

            2) Show and compare the target country’s
Tax Burden score and its world average

                        – Based on the
comparison, is the subcategory favorable to your company?

            3) Implication

            Would the aftertax revenue be
a concern for your company in the target market?

 

            4) Describe the definition or
measurement of Government Spending

            5) Show and compare the target
country’s Government Spending score and its world average

                        – Based on the
comparison, is the subcategory favorable to your company?

            6) Implication

            – Wouldn’t the private sector be
overwhelmed by the government sector? Then, what do you think is its impact on
your company?

 

            7) Describe the definition or
measurement of Fiscal Health

            8) Show and compare the target
country’s Fiscal Health score and its world average

                        – Based on the comparison,
is the subcategory favorable to your company?

            9) Implication

            – Would the macroeconomy of the
target country be stable or unstable? Then, what do you think is its impact on
your company?

10) Based on the analysis of
subcategories, describe your conclusion on the ‘Government Size’ condition in
the target country. 

 

2.
Describe the definition of Open Market and its components (i.e., subcategories)

            1) Describe the definition or
measurement of Trade Freedom

            2) Show and compare the target country’s
Trade Freedom score and its world average

                        – Based on the
comparison, is the subcategory favorable to your company?

            3) Implications

            – Would it be easy to import
materials and export the products? Then, what do you think is its impact on
your company?

 

            4) Describe the definition or
measurement of Investment Freedom

            5) Show and compare the target
country’s Investment Freedom score and its world average

                        – Based on the
comparison, is the subcategory favorable to your company?

            6) Implication

            – Would it be easy for the company
to bring in capital from the headquarters to the target market?

 

            7) Describe the definition or
measurement of Financial Freedom

            8) Show and compare the target
country’s Financial Freedom score and its world average

                        – Based on the
comparison, is the subcategory favorable to your company?

            9) Implication

            – Would it be easy for the company
to borrow capital from local banks for investment? 

10) Based on the analysis of
subcategories, describe your conclusion on the ‘Open Market’ condition in the
target country.  

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