1. Apply the EFQM Business Excellence Model, using relevant theory and concepts learnt on the module, to one organisation of your choice in the food industry. Draw on your analysis to identifyand capture strengths and areas for improvement to the chosen organisation (45%)
Crirerion 3: Engaging Stakeholders
Discuss how the Sustainable relationships with partners & suppliers (3.5) build within the company.
Criterion 4: Creating Sustainable Value
Critically evaluate the key processes required to deliver the value (4.3).
Criterion 5: Driving Performance & Transformation
Analyse how the company develops new product and evaluate whether the company utilises technology (5.3)?
2. Based on your analysis, recommend one Operations OR Supply Chain Management strategy that the chosen organisation could pursue to drive business excellence. Apply RADAR frameworkto your recommendation (45%).
Marks will be awarded for structure, presentation (including executive summary), and quality of references (10%).
Note: You should draw on relevant theory, concepts and principles learnt on the module througout the report which include topics: Operations Management Strategy, Planning and Control: ERP and Lean, Supply Chain Management, Project Management, Performance Measurement and Improvement, Understanding the Organisations’ Marketing Environment and Potential, Creating and Maintaning Relationships with Consumers, Managing Authentic Global Brands, Strategic Decisions in Global Marketing, and Sustainable Marketing and Emerging issues.
Some advice on developing your strategy in Q2
You may wish to use the RADR elements to help you address question 2. This may also influencethe key points raised in your executive summary.
Radar Element Strategy
Result What would success look like from this strategy?
Approach Describe what the strategy looks like in terms of an approach or
approaches?
Deployment What specific steps would the chosen organisation take to
deliver this strategy/approach?
Assessment & Refinement How would the chosen organisation ensure the approach stays
on track? What else would they need to consider? Who else
could they learn from?
Advice on the practical application theory
There is an expectation that you go beyond learning gained on the BMHPO module. This includes a need to conduct your own research into the key themes underpinning the questions above using the academic literature (e.g. journal articles and other credible sources).
You will need to briefly introduce your chosen organisation to familiarise the reader with the
approopriate context. You are being assessed on your reflections, interpretation, and applicationof the theory in practice and analytical reasoning using accepted academic practice and literature.
You are required to present your report using a clear coherent structure. A typical format will include an introduction, conclusion , recommendations, full reference list, and any appropriate appendices. You may use headings and subheadings.
This report should be written using 3rd person.
Layout: Font – Arial
Font size – 12
Line spacing 1.5
Layout orientation: Portrait
Wikipedia is unacceptable!
Contents:
The Executive Summary (150 word limit) 10% weight
Application and critique of the EFQM Business Excellence Model and theory in the context of thechosen organisation 40% weight
Justification and RADAR application and supply chain/operations strategy 40% weight
Presentation, referencing and structure 10% weight