Browse through the web site of the “taco bell” company . Then, write about the company and include the following information

  • Describe the business.  Include details such as the size, its industry, a brief history, location, etc.
  • What are its unique characteristics? What do you think makes them successful?
  • Review the list of the seven environments surrounding a company (pages 17-21 in the text). Which of those environments do you think has had the greatest impact on the business over the last 5-10 years?  Explain.
  • Find a fairly recent news story about the company.  What was it about?  
  • Would you invest in this company if you had $1,000 to invest?  Why or why not?

  • APA (7th ed.) writing style guidelines. 
  • Title page with running head.
  • 1.0 in. margins on all sides.
  • Times New Roman or Arial 12 pt. size font.
  • Double-spaced.
  • Abstract optional.
  • Proper grammar, spelling, punctuation, and formatting mandatory.
  • A minimum of two (2) references: One from the course textbook and the other(s) from sources identified herein.
  • In-text citations (proper source attribution in the body of the paper).  Quoted or paraphrased text borrowed from external publications must be cited and referenced.

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