Childsplay clothing: An analysis of consumer behavior for kids’ clothing rentals at Childsplay Clothing.

July 7, 2023July 7, 2023 Discipline: Marketing
Website of the company (childsplay Clothing):
https://www.childsplayclothing.com/?gad=1&gclid=CjwKCAjwzJmlBhBBEiwAEJyLuzbgTnhZQSlNVDgr8Ro_CDUblqq7MKx1W-wv71kM0fjJfOmtvR_MTRoCWJ8QAvD_BwE

ONLY work on the 2nd Bullet point of the “Project Guidelines Summer 2023″ document:

How can you
motivate consumers to rent from Childsplay Clothing? (refer to the different
theories of motivation)

Make sure to understand the topic, objective and requirement on the “Project Guidelines Summer 2023″ document

Use the concepts included in the “Chapter 3- consumer motivation” document to explain how we will motivate consumers to rent from childsplay clothing, what will be implemented? how will it be implemented? which theories of motivation will you apply ? and how will you apply them? make sure to cover as many concepts as possible from the document.

Follow the attached Rubric!

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