create a new product and provide how you would market your product. You will need to provide information on how your product is superior to your competitions product.

1) Define and explain each of the following tools/concepts below. Maake sure eash segment is fully explained. Do not combine topics.

  • The strategic planning process
  • S.W.O.T
  • Market Segmenting
  • Target Marketing
  • Product Positioning
2) Use two of the concepts from part 1 in your product assessment.
3)Analyze the following in full. Make sure each is its own topic and that you creat a new bold subheading for each segment:
  • Security issues
  • ethical issues
  • privacy issues
  • legal issues
All the above four need to be related to the digital information world and marketing concepts for your product/service
The assignment needs to be in a word document and in APA format.
You must cite at least 3 academic references.
The page requirement is a minimum of 4 body pages in length.
This does not include the cover (title) and reference pages.

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