DO NOT USE ARTIFICIAL INTELLIGENCE, CAN TELL WHEN IS NOT TRULY WRITTEN. THANK YOU.
Determining an Appropriate Reward System
You are director of sales for a NBA team that is heading into the new season with dismal prospects of making the playoffs. The ownership and general manager have highlighted through various media outlets that this will be a rebuilding year, thus implicitly telling fans that there may be more losses than wins during the upcoming season. “Trust the process” is the motto. As the person responsible for both client sales and corporate suite sales, you know that winning teams sell more tickets; thus the task of selling tickets to your home games this year is a tall order.
You realize that you may need to be creative in motivating your sales team to get out there and pound the pavement. You know that, according to the model of motivation, employee effort, performance, and satisfaction can be influenced by the use of rewards. You decide that rewarding your staff for increasing their quantity of sales may be the best option for maintaining the team’s in-house fan base this season. Given that performance-based salary increases are not in the budget this year (as directed by the executive suite), you first look to your options for intrinsic rewards and nonfinancial extrinsic rewards. You also review the roster of your sales team in an effort to determine which rewards are appropriate for which positions. The following roles fall under your supervision:
One senior account executive, who oversees all client relations and ensures that they meet the highest standards
One senior manager of suite sales and services, who is responsible for client relations in connection to corporate suites and services and for ensuring that all corporate clients’ needs are met
Three corporate sales account executives, who are responsible for increasing sales to corporate clients (both general tickets and suite purchases)
Three client sales coordinators, who are responsible for increasing both general and group ticket sales
You also recognize that as sales director in such a competitive market for sport jobs, you need to demonstrate initiative by giving the team’s top executives a plan for managing the sales team during this rebuilding season. You know that your sales team will need an extra push in order to keep people excited about coming to the stadium. Thus, you must put a plan in place.
Case Study Tasks
In 600-750 words, reflect on the classes of organizational rewards highlighted in figure 14.1. Choose a reward strategy to motivate the individuals in each of the four roles listed above in the case study. Fig 14.1.Download Fig 14.1.
Construct a 600-750 word memo addressed to the executive suite (i.e., owner, president, and general manager) detailing your awareness of the need to focus on sales during this rebuilding season and the strategies you have chosen to motivate employees by means of rewards. When discussing reward distribution for each role, describe why each classification of reward would be useful for each role.
Responses to each of the above questions should demonstrate critical thought and connect to the course materials. Outside sources, if utilized, should be cited in APA format. Consult the Case Study Rubric for grade details.Determining an Appropriate Reward System
You are director of sales for a NBA team that is heading into the new season with dismal prospects of making the playoffs. The ownership and general manager have highlighted through various media outlets that this will be a rebuilding year, thus implicitly telling fans that there may be more losses than wins during the upcoming season. “Trust the process” is the motto. As the person responsible for both client sales and corporate suite sales, you know that winning teams sell more tickets; thus the task of selling tickets to your home games this year is a tall order.
You realize that you may need to be creative in motivating your sales team to get out there and pound the pavement. You know that, according to the model of motivation, employee effort, performance, and satisfaction can be influenced by the use of rewards. You decide that rewarding your staff for increasing their quantity of sales may be the best option for maintaining the team’s in-house fan base this season. Given that performance-based salary increases are not in the budget this year (as directed by the executive suite), you first look to your options for intrinsic rewards and nonfinancial extrinsic rewards. You also review the roster of your sales team in an effort to determine which rewards are appropriate for which positions. The following roles fall under your supervision:
One senior account executive, who oversees all client relations and ensures that they meet the highest standards
One senior manager of suite sales and services, who is responsible for client relations in connection to corporate suites and services and for ensuring that all corporate clients’ needs are met
Three corporate sales account executives, who are responsible for increasing sales to corporate clients (both general tickets and suite purchases)
Three client sales coordinators, who are responsible for increasing both general and group ticket sales
You also recognize that as sales director in such a competitive market for sport jobs, you need to demonstrate initiative by giving the team’s top executives a plan for managing the sales team during this rebuilding season. You know that your sales team will need an extra push in order to keep people excited about coming to the stadium. Thus, you must put a plan in place.
Case Study Tasks
In 600-750 words, reflect on the classes of organizational rewards highlighted in figure 14.1. Choose a reward strategy to motivate the individuals in each of the four roles listed above in the case study. Fig 14.1.Download Fig 14.1.
Construct a 600-750 word memo addressed to the executive suite (i.e., owner, president, and general manager) detailing your awareness of the need to focus on sales during this rebuilding season and the strategies you have chosen to motivate employees by means of rewards. When discussing reward distribution for each role, describe why each classification of reward would be useful for each role.
Responses to each of the above questions should demonstrate critical thought and connect to the course materials. Outside sources, if utilized, should be cited in APA format. Consult the Case Study Rubric for grade details.