For this assignment, you are going evaluate Starbucks’ social responsibility efforts:

May 7, 2023May 7, 2023 Discipline: Marketing

For this assignment, you are going click this link to
evaluate Starbucks’ social responsibility efforts: https://www.starbucks.com/responsibility.  Write an essay in which you explain the ways
in which Starbucks exhibits social responsibility, and how these efforts impact
Starbucks’ marketing campaigns.

Your essay will address the following prompts:

–         
Select two of the four categories on
Starbucks’ page that they utilize to create global social impact. Provide a detailed
description of both methods you have selected.  

 

–         
How is Starbucks marketing these social
responsibility commitments/methods to customers? Provide your analysis for both
methods selected.

 

Requirements
& Formatting

This essay should be approximately 550 words, formatted
as follows:

–         
Times New
Roman or Arial 12-point font

–         
1-inch
margins

–         
Double-spaced

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