Description
Assignment Details
ToolsCorp Corporation is a fictitious company that does not exist anywhere. For the purpose of this course, it is located in Tennessee. As members of the senior management team of ToolsCorp Corporation, your group has been asked to prepare a neat and organized report for the Strategic Officers Steering Committee (SOS-C). The purpose of this paper is to obtain permission from them to go forward with the next step (i.e., developing a full-blown business plan) for ToolsCorp’s strategic initiative to break into the global marketplace.
Your group’s paper should discuss the following (at a minimum):
*A complete SWOT analysis (including at least 5 factors from each category and full explanations of why each factor is important and why it was placed in the category) of the environment that exists within ToolsCorp and the environment that ToolsCorp is proposing
*An outline of the business plan to be developed for ToolsCorp’s strategic initiative
*A full mission statement that contains the 9 components and presented in a well-written paragraph
Background Information
ToolsCorp Corporation builds power tools, lawn mowers, lawn furniture, microwaves, and ranges. All products are manufactured locally and sold through large retailers that place sales papers inserted in every Wednesday and Sunday paper. Although ToolsCorp has a thriving business in the United States and Canada, it is trying to break into the global marketplace.
This Group Project requires a minimum of 15 scholarly sources, minimum of 1 per page. You are welcome and encouraged to use the David textbook and other resources for this course, but other viable research sources are required.