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1. Describe how you might go about advertising it if you were to try to use the peripheral route to persuasion. Give one or two specific examples.
2. Describe how you might go about advertising it if you were to try to use the central route to persuasion. Give one or two specific examples.
3. Who do you think would be the target audience for this product? Are there any special type of persuasive tactics that might work better with this particular audience? Why?
4. Which route to persuasion do you think would work better for this particular product? Why?