Step 1: Read the attached pdf entitled “2014 Case Study Introduction” for an understanding and introduction to what a case study analysis is and how you should outline your analysis paper.
Starbucks Coffee Company: Transformation and Renewal Nancy F. Koehn, Links to an external site.Kelly McNamara, Links to an external site.Nora N. Khan, Links to an external site.Elizabeth LegrisLinks to an external site. June 2, 2014
Step 2: Choose 1 of the 2 case studies below to read and complete your case study analysis on. These are available from the bookstore or from Harvard Business Review at www.hbr.org.
Dieselgate – Heavy Fumes Exhausting the Volkswagen Group
Marcus Schuetz, Links to an external site.Claudia H. L. WooLinks to an external site.
July 15, 2016
https://hbsp.harvard.edu/product/HK1089-PDF-ENGLinks to an external site.
OR
Starbucks Coffee Company: Transformation and Renewal
Nancy F. Koehn, Links to an external site.Kelly McNamara, Links to an external site.Nora N. Khan, Links to an external site.Elizabeth LegrisLinks to an external site.
June 2, 2014
https://hbsp.harvard.edu/product/314068-PDF-ENGLinks to an external site.
Step 3: Read the case carefully (possibly need to read more than once)
Step 4: Follow steps 2-5 from the “2014 Case Study Introduction” file, applying the aspects of leadership covered in this course.
Step 5: Write up your results into your case study analysis paper that you will submit for grading. Add a summary to the end of your paper using the tips from the “2014 Case Study introduction” file.
Additional Notes:
Students should use the text as well as other sources (books, journal articles, etc), in order to write the paper.
Students should not rely on websites or encyclopedias (including online encyclopedias like Wikipedia) for references (use peer reviewed sources).
The paper should be 6 written pages (double spaced, 1 inch margins, times roman 12 point font) and have reference page(s) – although these pages are not counted in the required length.
You should use APA formatting.
With this being a short paper, there is no need for an abstract or a table of contents.
Papers should be formal papers written in the third person.
Papers will be graded based on the attached case study analysis rubric. The paper will account for 25% of your overall grade and is due by the end of week 4.
Attachments
2014 Case study introduction MBA 520.pptx
Case Study Analysis Rubric ADA.pdf
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