Analyze the company that you chose in the midterm asignment:
You will finalize the strategic audit report reviewing the basic strategic steps the company has followed in the last years:
-
Executive summary (Its Mission, Vision, Values, Market segments, SWOT)
-
3-year objectives
-
Strategy applied
-
Financial and operative results
-
Conclusions You will need to:
-
Apply and highlight the concepts and theories learned in the course
-
Identify areas of improvement you may find whilst auditing the company, in particular how did the corporation deal with COVID19
Formalities:
-
Type of Report: Word
-
Line Spacing: 1,5
-
Cover, Table of Contents, References and Appendix are excluded of the total word count.
-
Font: Arial 12 pts.
-
Text alignment: Double Justified.
-
The in-text References and the Bibliography must be in Harvard’s citation style.
Learning Assessments
It assesses the following learning outcomes:
• contextualize the strategic decisions organizations make in order to engage in strategic planning.
• analyze and explain the concepts, principles and practices associated with strategy formulation and implementation.
• demonstrate an understanding of the complexities of strategic management.
• conduct and present a credible business analysis.