SYNETHEIS MATRIX, evaluate and synthesize information from various scenario frameworks

July 18, 2023July 18, 2023 Discipline: Business and Management

Part 1: Scenario Synthesis

The first portion of your assessment requires you to evaluate the
following four scenario frameworks by critically assessing their main
ideas or constructs and synthesizing the research findings. You will
evaluate the research of Day & Schoemaker (2005), Godet &
Roubelat (1996), Hussain et al. (2017), and Ramirez et al. (2017) using
the Scenario Synthesis Matrix (Table 1) section of the Scenario and Alternative Futures Template [DOCX].
Remember, as in all of the course assessments, all supplied and
researched articles should be entered into your Capstone Literature
Matrix.

  • Day, G. S., & Schoemaker, P. J. H. (2005). Scanning the periphery. Harvard Business Review, 83(18), 135–148. https://web-s-ebscohost-com.library.capella.edu/ehost/detail/detail?vid=0&sid=57aa7fed-e36f-491f-80d9-42772bfc7f54%40redis&bdata=JnNpdGU9ZWhvc3QtbGl2ZSZzY29wZT1zaXRl#AN=18776723&db=bth
  • Godet, M., & Roubelat, F. (1996). Creating the future: The use and misuse of scenarios. Long Range Planning, 29(2), 164–171. https://www-sciencedirect-com.library.capella.edu/science/article/pii/0024630196000040?via%3Dihub
  • Hussain, M., Tapinos, E., & Knight, L. (2017). Scenario-driven road mapping for technology foresight. Technological Forecasting and Social Change, 124, 160–177. https://www-sciencedirect-com.library.capella.edu/science/article/pii/S0040162517305851
  • Ramirez, R., Churchhouse, S., Palermo, A., & Hoffmann, J. (2017). Using scenario planning to reshape strategy. MIT Sloan Management Review, 58(4), 31–37. https://www.proquest.com/docview/1916720878?accountid=27965&parentSessionId=8k%2Fe0ot0OkcyXydVNzZ%2FBBhXHPhZFz%2F%2BlE5dYWwu4kE%3D
Using frameworks, companies can create scenarios, allowing leaders and
managers to be more cognizant of the external environment and status of
their company. Scenarios can be of three major categories: (1)
exploratory, starting from past trends leading to a likely future; (2)
anticipatory or plausible built on different definitions of the future,
desired or feared (the Oxford method); and (3) probabilistic stance
(best case/worst case) (Godet & Roubelat, 1996; Ramirez et al.
(2017).

The matrix is a synthesis, not a summary. A synthesis requires
different main points or arguments presented by the authors from each of
the scenario articles on their respective scenario frameworks. Complete
the following steps:

  1. Evaluate and identify the main points of each article.
  2. Populate the first column of the synthesis matrix with the main points.
  3. Work down the column from article to article. How does each
    article relate to the main points identified? Note: some articles may
    not cover all of the main ideas listed. Leave the field blank if the
    article does not address that main point.
  4. Complete the final column: your synthesis.
  5. Provide an introduction to the matrix and the process steps you
    followed. The matrix itself will be followed by a written summation of
    your findings on scenario constructs and frameworks and their
    application.

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