1. Specify the corporate strategy of the selected company and distinctive business approaches implemented by these organizations investigated in the context of the major contemporary management areas
Understanding the relationship between business and society and how business and society are part of an interactive system.
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Considering the purpose of the modern corporation.
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Conducting a stakeholder analysis and understanding the basis of stakeholder interests and power.
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Knowing what a stakeholder is and a corporation’s market/ nonmarket and internal/ external stakeholders.
2. Most significant external/internal and market/nonmarket stakeholder issues/problems the selected organization faces.
Note: All of the significant external/internal and market/nonmarket stakeholder issues/problems have to be grouped by the nature of the issues/problems (e.g., Corporate Social Responsibility and Citizenship Or Business Ethics).
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Examining the key arguments supporting and concerns about corporate social responsibility.
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Examining the role of businesses with an explicitly social mission, such as social entrepreneurial ventures and B corporations.
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Defining global corporate citizenship and recognizing the rapidly evolving management practices to support global citizenship.
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Distinguishing among the sequential stages of global corporate citizenship.
3. Present a detailed business plan developed to resolve the identified issues in item (2).
Note: Students should provide as much elaborate information as possible in item (3) to explain what they would have done to develop completely and implement their business plans appropriately had they been in the place of the actual managers.