The importance of cultural competence in communication: investigating how companies can communicate supportably across different cultures and avoid cultural misunderstandings

Intro: Cross-cultural communication is an essential component of business success in today’s globalized world that grows at 3.9 percent rate according to Lamson(2018). To effectively communicate across cultural boundaries, companies must develop cultural competence, which involves understanding and appreciating different cultural norms, values, and beliefs. cultural competence is the ability to interact effectively with people from different cultures and is critical for educators, but it is equally important for business professionals. Hunt (2015) highlights the importance of cultural competence in the workplace and provides states stating diverse teams make better business decisions, while Madlink (2020) emphasizes the significance of cultural competence in the hospitality industry. This paper will explore the importance of cultural competence in communication, investigating how companies can communicate supportably across different cultures and avoid cultural misunderstandings.

Format for WRITTEN REPORT 

How to structure your written report: Use the provided APA Template

The report should be typed and double-spaced throughout. Starting with each page should be numbered and follow APA template provided

1. Required – Use the Provided APA Template (In our course shell).

o The Link below is APA 7th Edition (You need to update your work based on this link guidelines as the template has some content purposely changed to see if you capture the correct format).

o https://owl.purdue.edu/owl/research_and_citation/apa_style/apa_formatting_and_style_guide/general_format.html

2. Title Page

3. Abstract is required (Follow the APA template provided).

4. Table of Contents

o Use Word Automatic Page Inserts (link below on how to).

o https://support.microsoft.com/en-us/office/insert-a-table-of-contents-882e8564-0edb-435e-84b5-1d8552ccf0c0

o List each appendix and the type of material that is in that appendix

Example:

5. Introduction to your topic (s) (research based)

o Add headings as you see fit based on your topic (heading 1, 2 & 3 SEE Link below).

o https://owl.purdue.edu/owl/research_and_citation/apa_style/apa_formatting_and_style_guide/apa_headings_and_seriation.html

6. Literature review

o Add different topics you explored from library resources

o No direct quotes allowed (paraphrase and give credit)

7. Recommendations

8. Conclusion

9. Appendix

o Appendix A: Other Evidence-Based Items (about Organizations you researched etc.).

10. Paraphrase and give credit to authors accordingly (Do not Quote!)

11. Aim for 10% similarity maximum as the references are excluded on Blackboard (higher similarity is plagiarism and thus will get lower grade).

12. Sources Must come from the library – non-credible sources will not be credited towards the 10 to 20 outside sources requirements (Wikipedia & Investopedia aren’t permitted)

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