Why is the concept of competitive advantage central to the study of strategic management?

March 14, 2023March 14, 2023 Discipline: Business and Management

Why is the concept of competitive advantage central to the study of strategic management?

Give a specific business example by researching a company, stating briefly what the competitive advantage is and relate three strategic management decisions that stemmed from it.
Also, give examples from the company chosen on how they chose cost leadership or differentiation strategic positions.
Required for full credit:
Initial post (minimum of 500 words):
1) Use of external sources beyond the textbook (examples include: ADP library articles, Wall Street Journal, and Scholarly resources. (Wiki’s, websites, blogs, etc. are not scholarly). This will demonstrate that the topic was researched fully.
2) APA reference list showing resources at the bottom of the initial post.
3) APA In text citations giving credit to where information came from and using research.
4) Organized and broken out initial post. No single paragraph posts. Each thought/new topic/question being answered should have its own paragraph(s).

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