Write a discussion post pertaining to the types and functions of marketing intermediaries

September 8, 2023September 8, 2023 Discipline: Marketing

What are the various types and functions of marketing intermediaries (Provided in attachments)? Which are more important for large businesses and why? Which are more important for the small business and why? How could additional marketing channel options help you better serve your target market?

In your initial post…Provide a synopsis for your case and evaluation of your results, using a scholarly article found on EBSCOhost (attached, “Marketing Intermediaries EBSCO”)as your basis for your reasoning. Be sure to cite your source. 

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